Moneycontrol
Sep 07, 2017 03:35 PM IST | Source: CNBC-TV18

Covered 60% of market through new distribution model: Bajaj Electricals

In an interview to CNBC-TV18, Shekhar Bajaj, CMD of Bajaj Electricals spoke about the latest happenings in his company and the sector.

In an interview to CNBC-TV18, Shekhar Bajaj, CMD of Bajaj Electricals spoke about the latest happenings in his company and the sector.

Bajaj said July was a month of implementation and therefore, it was very weak.

On business front, he said that 60 percent of the market is covered through new distribution model.

Bajaj is seeing 15-30 percent growth in states where new model has been rolled out.

According to him, light-emitting diode (LED) market share is at 7-8 percent currently.

Will not be interested in Kenstar because we are an established brand and Kenstar will not give us much mileage, said Bajaj.

Watch accompanying video for more details.

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