Jan 22, 2009, 09.09 PM | Source: Moneycontrol.com

Big Bazaar's 'Sabse Saste 3 Din' on January 24-25-26, 2009

Big Bazaar, India's largest hypermarket chain, a part of the Future Group, today announced that it's biggest shopping event - 'Sabse Saste 3 Din', will be held across its 106 Big Bazaar stores on January 24-25-26, 2009

Big Bazaar, India's largest hypermarket chain, a part of the Future Group, today announced that it's biggest shopping event - 'Sabse Saste 3 Din', will be held  across its 106 Big Bazaar stores on January 24-25-26, 2009. Continuing its efforts to provide the best shopping deals and savings to Indian consumers, Big Bazaar is all set to make this years' Republic Day weekend shopping, truly memorable, with rock bottom prices, best possible discounts and mega offers. Apart from the flagship Big Bazaar  and Food Bazaar stores, other future group retail formats like Furniture Bazaar, Electronic Bazaar, Depot, and HomeBazaar stores will also be part of this mega campaign. This year, over 6 million consumer footfalls are expected at over 150 stores (Big Bazaar, Food Bazaar, Furniture Bazaar, Electronics Bazaar, Depot and Home Bazaar stand alone stores) across the country, including 106 Big Bazaar stores  in 55 cities.


From daily household needs of food and grocery to apparels, footwear, toys, luggage, kitchenware, bed and bath ware, home décor, furniture, electronics and fine gold jewellery; 'Sasbe Saste 3 Din' will have an exciting array of attractive offers, deals and discounts, ensuring something for everyone in the family, to shop for, and a maximum 'value for money' for all customers. 


Said Rajan Malhotra, President - Strategy and Convergence, Big Bazaar, says, "Consumers are always looking for best value for their money. Big Bazaar's Sabse Saste 3 Din is a great opportunity for them to save money and get best products at the best possible prices. These three days have come to truly signify freedom from high prices for consumers in the country."


Some of the Key offers for 'Sabse Saste 3 Din':


32 (81.28cms) LCD with dynamic contrast ratio 20000:1 / 2HDMI input -Rs.22,990/- (under exchange)*

Kodak digital camera C 813, (8 mega pixel, 3x optical zoom,2.4 LCD) - Rs.5,299/-

Mens jeans upto Rs. 499/- each; Buy 2 for Rs. 599/-

Designer sarees  upto Rs. 599/- each;  Buy 3 for Rs 999/-

Mens shirts (formal & casual ) Rs. 299-599/- each;  Buy 4 for Rs 999/-

Gold Jewelry-22 K BIS Hallmarked - Flat Rs.91/- per gm Making Charges *

DVD player +5.1  with speaker system Rs. 2999/-

Sony Ericsson K530i Rs.7,499/- plus free Bluetooth

5 kg Rice + 5 ltr Oil+ 5 kg Sugar Combo cost Rs.  880/ Rs.910. Get minimum Rs 260/- Off

Proton metal bed MRP Rs. 6,000/- now Rs. 3199/-


Additionally, Future Money, part of the Future Capital Ltd., will offer attractive and on-the-spot finance scheme on electronic and furniture goods with easy EMI options and other benefits.  


For the net savvy consumers, Big Bazaar will extend the 'Sabse Saste 3 Din' offers on to its e-retailing website www.futurebazaar.com . For those consumers who are not net savvy and also don't like to wait in long queues, Futurebazaar.com will set up exclusive kiosks outside Big Bazaar stores in important cities like Mumbai, Delhi, Chennai, Lucknow, Trivandrum etc, where consumers can select what they want from a catalogue, pay there and get it all delivered at home.


Big Bazaar's 'Sabse Saste 3 Din' campaign has become synonymous with 'value shopping' for millions of consumers across India. Big Bazaar started this campaign on January 26, 2006 with 24 stores, followed by 43 stores next year and 80 stores last year. This year, with 106 Big Bazaar stores, Future Group reaches consumers in many more newer towns and cities, with this novel shopping concept. 


Sourced From: Brand Comm 


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