Bharti Airtel continued to add to its impressive list of accolades and recognition winning the prestigious QCI-D L Shah National Award on Economics of Quality. The Hon'ble President of India, Dr. A.P.J. Abdul Kalam presented the award to Bharti Airtel during the 2nd National Quality Conclave held in New Delhi on February 9, 2007.
The QCI award was conferred to the Enterprise Services (Carriers) business unit of Bharti Airtel in recognition of their initiatives to enhance customer delight using the Six Sigma methodology. The QCI Award recognizes companies for their initiatives taken towards enhancing economics of quality. Bharti Airtel was chosen for the award after an extensive quality audit of the organisation's processes and systems. Some key parameters that were assessed include customer focus and alignment of sustained quality initiatives with business objectives while ensuring customer gains.
Mr. David Nishball, Joint President Enterprise Services, Bharti Airtel Limited said, "This award is recognition of our commitment to institutionalizing the highest standards of quality in our business. It has been our constant endevour to align all processes and practices to facilitate customer delight. We are happy that our efforts to continuously improve our processes have been recognized through the prestigious QCI award."
Bharti was amongst an impressive list of over 50 companies across multiple industries who were participating to win this award. The process of awards finalization included months of rigorous evaluation by a panel of judges from the industry and Government
The QCI Award, instituted by the Quality Council of India (QCI), seeks to promote business excellence and is the highest recognition of quality initiatives in the country. The award, in its second year, is given to one company each from the public sector, private sector and the SMB sector. QCI is entrusted with the task of promoting a national quality initiative for building confidence in Indian products and services and for improving the competitiveness of the Indian Industry. QCI is setup as an Autonomous body by the Government of India, (Ministry of Commerce & Industry, Department of Industrial Policy & Promotion being the nodal Ministry) to establish and operate National Accreditation Structure for conformity assessment bodies.
QCI is also assigned the task of monitoring and administering the National Board for Quality promotion and oversee effective functioning of the National Information and enquiry services. Indian Industry is represented on QCI by three premier industry associations ASSOCHAM, CII and FICC.
