Arena reaches 100 crore turnover mark

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Arena Animation, Asia's leader in Animation and Multimedia education with a market share of 63%, achieved the impressive feat of achieving a 100cr turnover  in 2006.

 

Arena was honored with the Franchise Growth Driver of the Year Award at the India Franchise Awards 2007 which recognized the new initiatives introduced by the brand which revolutionized the industry and resulted in increased growth for the franchise.

 

Says Mr. Pramod Khera, CEO & MD, Aptech Ltd .  ' Arena's success can be attributed to it's consistent   reinvention   to keep up with the ever changing requirements of the industry, it's focus on the course content, execution, placements and it's innovative marketing strategies and above all it's commitment to the end customers - in this case our franchisees and the students.'

 

Arena, which commenced operations in 1996 with a turnover of merely 10 lacs showed a 100% CAG to reach 100 crores in 2006. Virtually from a break even phase in the first year (1996) to approximately 50% net profit margin in 2006, Arena has an excellent track record of generating profit every year. 

 

Arena, which started with 10 centres in 1996, grew to 130 centres in 2006 spanning 15 countries. With a modest beginning of enrolling 500 students in its first year of operation, Arena has trained over 2, 00,000 students in a decade. Arena placed over 3000 students in 2006 in animation and other allied multimedia roles in best and biggest organizations engaged in this business. 

 

To bridge the industry-academia gap, Arena introduced Diploma in Animation Engineering Program in 2006. A2 year intensive program involving comprehensive training on both 2D & 3D animation is designed specifically as per the industry requirements.

 

Last year, Arena developed a unique industry interface for the students by launching PERSPECTIVES - a series of contact programs, wherein Industry Experts are invited to interact with the students, thus giving the students an exposure to industry trend and requirements and for the speaker to understand how they can fulfill their requirement for manpower in Animation & Multimedia

 

Sourced From: Aptech Limited