Acer launches Lage Raho Acer Bhai

RELATED NEWS Acer Inc operating income NT$1.95B (US$58.84M) Acer collaborates with ICICI Bank Acer ranks No 1 in Micro-Portable Projectors for Q4, 2006 Nifty BSE | NSE 25/05/12 Are Mutual Funds betting on Nifty?

Acer India , one of the world's top three branded PC  vendors  announced  their  latest  exclusive retail scheme, designed specifically  for  their  Retail  partners  across the country for May, June,  2007.  Continuing  its commitment towards ensuring retailers have best  in  class  schemes, the "Lage Raho Acer Bhai"scheme is open to all Acer Mall and Acer Points across the country.

 

"Lage Raho Acer Bhai", has been designed to reward retail partners via a host of schemes available to them on a monthly and quarterly basis which is  over  and  above  the  regular  schemes  available  for  the channel partners.  These  include  monthly  booster  schemes,  TOB for achieving quarter  targets  and an exclusive booster for AMD based acer SKUs. This scheme  comes  at  an  opportune  time  when  retail partners can target schools  and  colleges  that  are  set to re-open with AMJ regarded as a strong retail quarter.

 

Mr.  S. Rajendran, GM Sales and Marketing, Acer India said, "Retail is the  way forward for the PC industry in India. In an environment such as ours,  where  the  consumer  has  multiple  choices  of brands each day, retailing becomes a key medium to reach out to them. In such a scenario, it  is  very important to reward and recognize the efforts of our retail community. This incentive scheme is one of many initiatives that we have for our retail partners. Acer has always set new standards in everything we  have  pursued. Recognition as innovators and a reputation as leaders in our field is something that we have always strived for".

 

The  scheme  is  split  into three sub schemes called - the "Powerplay", "Mad  about  AMD  challenge"  &  the  "Acer  Warrior  club"  award.  The "Powerplay" award is a monthly booster scheme motivating partners spread their  purchases  through the month. The "Mad about AMD challenge" award is  an  exclusive  contest  on  AMD notebooks & Desktops where Acer will  continue  to test the demand for AMD within the retail community and the Acer  warrior  club"  is  an  additional  booster  for  achieving the Quarterly targets.

  

Sourced From: 20 : 20 Media Pvt Ltd