Acer commences ‘Acer Mania II’

RELATED NEWS Acer launches Ferrari 1100 notebook Acer introduces its latest design Home Desktop Acer Inc cons revenue NT$461.7B (US$14.06B) with 25% gwth Nifty BSE | NSE 25/05/12 Are Mutual Funds betting on Nifty?

Acer India , one of the world's top three branded PC vendors announced their latest exclusive retail scheme, designed specifically for their branded stores across the country for JFM 2008 Quarter. Continuing its commitment towards ensuring retailers have best in class schemes & are high on motivation, "Acer Mania II" is open to all Acer Malls and Acer Points across the country.

 

Acer Mania II has been designed to reward retail partners via a host of schemes available to them on a monthly and quarterly basis which is over and above the regular schemes available for the channel partners. These include monthly booster schemes, rewards for achieving quarter targets and rewards for up selling. All of which contribute to the high levels of positive energy and motivation exhibited by Acer brand stores across the country.

 

Mr. S. Rajendran, Chief Marketing officer, Acer India said, "The retail industry is becoming a more mature market in India paving the way to a bright future. The consumer has multiple choices of brands each day and retailing has become a key medium to reach out to customers. In such a scenario, it is very important to reward and recognize the efforts of our retail community. This incentive scheme is one of the many initiatives that we have for our retail partners. Acer has always set new standards in everything it has pursued. Recognition as innovators and a reputation as leaders in our field is something that we have always strived for".

 

The Acer Mania II scheme is split into five sub schemes called - "Mr. Dependable", "Mad about AMD challenge", "Acer - MS Genuine Software Challenge", "Digital Lifestyle Evangelist" & the "Top Gun Challenge".

 

The "Mr. Dependable" contest rewards those partners who achieve their target every month in the quarter. The "Mad about AMD challenge" award is an exclusive contest on AMD notebooks & Desktops where Acer will continue to test the demand for AMD within the retail community. The other initiative in partnership with Microsoft to reward partners who buy machines with a pre loaded Microsoft OS is the "Acer - MS Genuine Software Challenge". The "Digital Lifestyle Evangelist" contest is a reward program based on Acer's premium lifestyle product. Lastly, the "Top Gun Challenge"- is a 6 month challenge that has been in operation since October '07 and continues to run through this quarter; the winners of this contest will be rewarded with an opportunity to attend the Retail conference in Europe!

 

Acer has consistently run quarterly retail schemes for more than 3 years now and is probably the only brand in this industry which has such schemes running exclusively for its retailers quarter on quarter. Qualifiers on these retail schemes get rewarded with the chance to attend the quarterly retail conferences, which have been held in the most exotic of locations. Some of the past destinations include Bali, Dubai, Phuket, Kuala Lumpur, Bangkok, Kumarkom and Goa. The winners from this round go to Europe! 

 

Sourced From: 20 : 20 Media Pvt Ltd