Acer collaborates with ICICI Bank

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Acer India, one of the world's top four branded PC vendors today announced a special collaboration with ICICI Bank , India's  largest  private  sector  bank,  to  provide  easy  and affordable financing  options  for  the purchase of IT solutions by the SMB (Small and Medium  Business), SME (Small and Medium Enterprise) and Education sectors.

 

This  association  will  significantly  enhance  & facilitate access to the latest  in  technology  for  these segments and will aid them in increasing their competitiveness.

 

ICICI  Bank  provides a broad spectrum of financial services to individuals and companies and is focused on these segments across India. The Acer-ICICI financing  option  offers  special loans, from Rs. 30, 000 onwards, for all office equipment, at attractive interest rates.

 

This  tie  up  facilitates easy buying and easy processing options, to help increase  PC  penetration  in  the  SMB & SME sectors. Acer will employ its widespread  network  of  3000  channel  partners including their 'Star VAR' partners,  to  address  all product categories from Acer. This program will also help channel partners to increase their reach in these markets.

 

Mr.  S Rajendran, GM  Sales and Marketing, Acer India said, "Technology is essential  to  enable  businesses  to become more competitive in the global economy.  Technology  adoption  in  India  is  a  critical  element towards economic  growth  and  Acer's  mission is to empower people with affordable technology.  IT adoption in the SMB, SME and Education segments, especially in the Tier II markets, has always hinged on affordability. To address this very  need,  Acer  has introduced this collaborative financing scheme, with ICICI  Bank,  to  provide  the  latest  technology  solutions at affordable costs."

 

Mr. Vijay Chandok, Senior General Manager and Head-SEG ICICI Bank said, "SMEs are a vital sector of the Indian economy and ICICI Bank is continuously working towards growth and development of this sector. Through our tie-up with Acer we aim to provide easy financing schemes to SMEs to facilitate early IT adoption & automation to make them more efficient &

competitive."

 

ICICI  Bank  and  Acer  will jointly work towards creating awareness on the benefits  of  IT and its usage in various segments through a series or road shows and workshops.

 

Sourced From: 20 : 20 Media Pvt Ltd