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9X, the mega Hindi GEC from INX Media has bagged 2 World Gold, 3 World Silver Awards at the prestigious Promax | BDA Promotion & Marketing Awards 2008 in New York, last week.

 

The launch of 9X won the World Gold Promax | BDA design award for Best Collaborative Effort and the 'Angoota' Marketing Video/Presentation won the World Gold and World Silver Promax Award in Internal and External category respectively. '9 times more drama' won the World Silver Promax Award in Daypart/Block Of Program category and Mission Ustaad - 'Jago India' won the World Silver Promax | BDA design award in the Music Video or Short Subject category.

 

Anthony Pettifer, Group Director, Brand & Communications, INX Network, said, "As a channel which is just 7 months old, it is great news that we have already won 9 Promax Awards. We place great importance on creativity as well as ensuring brand consistency across all our communications. I would like to congratulate our in-house On-air Promotion Department, the INX Studio, our Brand Communications team and our agency, Meridian."

 

It will be recalled that last month, 9X had won 4 honors - 1 Gold and 3 Silvers -- at the Promax | BDA India Awards 2008. The awards were for:

1.  Gold in Best On-Air Channel Branding Category for the launch of 9X

2.  Silver in Best Sales & Marketing Presentation Category for 'Angoota' 

3.  Silver in Best On-air Channel Ident Category for 9X - Love Ident

4.  Silver in Best Original Logo Design Category for Dahhej

 

Sourced From: CMCG India Pvt. Ltd