The flagship channel of the INX Network, popular Hindi General Entertainment Channel, 9X, is now available on dishtv - India’s largest direct-to-home service and part of the biggest media conglomerate, Zee Group.

Indrani Mukerjea, Founder & CEO, INX Media, said, “I am delighted to announce that our popular Hindi GEC 9X is now available on Dishtv. 9X has reached Dishtv viewers in time for the launch of two of our biggest shows, Lux Kaun Jeetega Bollywood Ka Ticket which starts from Sunday, the 6^th of July, and kahaani hamaaray MAHAABHAARAT ki, which starts a day after on Monday the 7^th of July. We are confident that these mega shows and the rest of 9X’s popular programming will deliver our promise of 9 times more to Dishtv subscribers.”

Mr. Jawahar Goel, Managing Director, dishtv said, “As India's largest direct-to-home service provider, dishtv has always been leading from the front and providing the best in entertainment to its subscribers. With the addition of 9X, dishtv has further enhanced its general entertainment channel offering. All major channels, be it of national importance, regional bent, news, sports, music, children etc are available to the dishtv subscriber base, which currently stands at 3.4 million and growing at a fast pace. With 9X now available on dishtv, we reestablish our promise of wholesome entertainment to our discerning subscribers.”

9X is available on LCN No. 113 on dishtv. Its entry into the dishtv’s 3.4 m subscriber base will further increase the reach of 9X which has had the most successful TV channel launch in the recent past. Among GECs launched in 2007-08, 9X is the only channel to have achieved an unprecedented and consistent growth within six months of its launch, and has reached a high of 76 million viewers in a single week. The channel’s steady growth in ratings and its excellent performance is being seen as a milestone on the channel’s road to industry leadership.

With 9X now available to dishtv subscribers, all three channels of the INX Network – India’s Number One Music Entertainment Channel 9XM and NewsX, India's first HDTV-ready premier English News Channel – are available on the dishtv platform. With this, dishtv channel offering has now crossed a humungous 200 mark - unbeatable on any platform in the country today – be it cable, DTH or CAS. This also includes 21 digital radio channels & 8 services.

Sourced From: 20 : 20 Media Pvt Ltd