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Cricket World Cup to rake in Rs 1200cr, ESPN betting big
Feb 16, 2011 at 21:57 | Source: CNBC-TV18
Rs 1,200 crore: That's the minimum amount riding on the Cricket World Cup that begins on February 19. And, official broadcaster ESPN Start Sports is keen on making the most of cricket fever, CNBC-TV18's Sweta Sriram and Nikita Rana report.
IIM-Calcutta placements see record 60% surge
Feb 14, 2011 at 18:26 | Source: CNBC-TV18
The lateral placements at IIM-Calcutta are a huge success this year. After a dull phase of almost two years, offers have jumped a record 60% surge, Mitra Joshi and Sweta Sriram report.
Food channels raining for tele viewers
Feb 04, 2011 at 21:47 | Source: CNBC-TV18
The Indian television viewer seems to have a hearty appetite. At least, that's the sense one gets given the recent barrage of 24-hour food channels hitting TV screens. CNBC-TV18s Manasi Phadnis and Sweta Sriram report.
World Cup or IPL: Where are advertisers putting money?
Jan 29, 2011 at 15:47 | Source: CNBC-TV18
Storyboard
What happens to IPL's brand equity?
Jan 15, 2011 at 13:38 | Source: CNBC-TV18
CNBC-TV18's Storyboard discusses brand equity of the new IPLseason, mobile number portability (MNP) and other regular features.
What will life be like after new telemarketing rules?
Dec 29, 2010 at 12:47 | Source: CNBC-TV18
TRAIs stricter regulations to help curb the nuisance value of telemarketing calls will now kick in from February 1, 2011 and not the earlier deadline of January. Meanwhile, marketers are busy re-evaluating their strategies, reports CNBC-TV18s Animesh Das and Sweta Sriram.

Videos »
Cricket World Cup to rake in Rs 1200cr, ESPN betting big
IIM-Calcutta placements see record 60% surge
Food channels raining for tele viewers
World Cup or IPL: Where are advertisers putting money?
What happens to IPL's brand equity?
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