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Indian conglomerate Aditya Birla Group’s announcement of an entry into the nation’s fast-growing media industry mirrors a similar move by Mukesh Ambani’s Reliance Industries Ltd. conglomerate in January. Both deals show how Aditya Birla ...
May 21, 2012 at 10:10 | Source: Wall Street Journal
Content marketing and link building both have their merits in the realm of search marketing. However, the tale of the tape reveals that content marketing has a distinct advantage over link building for marketers. Here are seven reasons why. I often get ...
May 25, 2012 at 15:13 | Source: searchenginewatch.com
You signed up for Pinterest, the popular online bulletin board, thinking it'll be the next great social networking platform for your business. You've already pinned a few pictures that relate to your company. But now what? To take advantage of ...
May 21, 2012 at 22:42 | Source: msnbc.com
Content Raven, a content security company that helps enterprises achieve greater control over their intellectual property as it is being shared externally, today announced the appointments of Ian Bowles, Richard Scannell and Mark Shirman to its advisory board.
May 21, 2012 at 12:26 | Source: YAHOO!
Google Inc. (GOOG), owner of the world’s most popular Internet search engine, said a new report shows that Microsoft (MSFT) Corp. makes the most requests among copyright owners to remove content from Google’s search service. “We’re ...
May 24, 2012 at 18:57 | Source: Bloomberg
In the digital age where brands and advertisers are vying for the ever-shrinking attention spans of consumers, obsessing about the technology is a mistake. As consumers buy the newest i-whatever, many advertisers continue to adopt the strategy o ...
May 21, 2012 at 11:51 | Source: Forbes
Article marketing company, Content Writing King, has announced that they have created a new search engine optimization basics guide to help consumers who are new to SEO. They stated that the guide contains information about different search engine ...
May 25, 2012 at 16:18 | Source: Houston Chronicle
What is the ROI on your content marketing efforts? How do you measure success? While FitStudio is a major content marketing initiative, it is one of several Sears multichannel programs. Depending on the program, we have various ROI related metrics.
May 18, 2012 at 10:57 | Source: Forbes
ISLAMABAD (Reuters) - Pakistan on Sunday blocked access to Twitter in response to "blasphemous" material posted by users on the microblogging and social networking website, a senior government official said. "This has been done under the ...
May 20, 2012 at 14:15 | Source: Reuters India
These are the results of BtoB's exclusive research study that focuses on how b2b marketers are leveraging social media. Social media is now mainstream, no longer a niche channel. This study not only looks at the demand for LinkedIn, Facebook ...
May 14, 2012 at 09:57 | Source: BtoB Magazine