Advertising Sales
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One of the reasons ad dollars are falling for newspapers, as well as traditional media, is that they don't fully understand the new realities of marketing. Two key shifts are taking place that media companies can no longer ignore. First, media and ...
May 17, 2012 at 21:42 | Source: Huffington Post
MIAMI, FL — NPN Media, the premium provider of original syndicated video content to broadcasters and online destinations, today announced the launch of its new Advertising Sales Division with the opening of a new corporate office in New York ...
May 16, 2012 at 12:54 | Source: msnbc.com
MUMBAI: Media consulting, marketing and advertising sales company Aidem Ventures will be handling the sales for Radiowalla Network’s SpotRadio and Radiowalla properties. Radiowalla Network is a young startup, which was launched in August last year.
May 28, 2012 at 09:55 | Source: Indian Television
May 24, 2012 (M2 PRESSWIRE via COMTEX) -- o Cable industry veteran Debby Ruth will add depth and experience to Advanced Advertising business unit o Move further strengthens NAGRA-OpenTV's commitment to advanced advertising initiatives in the U.S ...
May 24, 2012 at 08:48 | Source: TMCnet
Consumer packaged goods (CPG) brands can experience a return of almost three dollars in incremental sales for every dollar spent in online advertising that has been precisely delivered using purchase-based information, according to research from Nielsen ...
May 24, 2012 at 16:55 | Source: SYS-CON Media (press release)
SINGAPORE, May 15, 2012 /PRNewswire/ -- Viki, Inc., the global TV site powered by fans, today announced a video advertising partnership with BBC Worldwide. The partnership leverages the strong sales and operations team at BBC Advertising, BBC Worldwide's ...
May 15, 2012 at 11:08 | Source: PR Newswire
Airtel claims that its m-advertising platform fully complies with the TRAI guidelines. - Sales: It’s likely that Mogae Media will sell inventory on Airtel’s platform. In January 2012, Airtel had outsourced its advertising inventory management to Mogae ...
May 28, 2012 at 06:42 | Source: medianama.com
May 23 (Reuters) - Retailer Hhgregg is ramping up advertising to drive sales of appliances, moving away from its video category, its largest segment, that has faced sharp declines in selling prices of televisions. The appliance and electronics ...
May 23, 2012 at 16:56 | Source: Reuters UK
Dial Global hires Matt Cutair as VP/Digital Operations and Sales. He will be responsible for overseeing all digital advertising sales and operations for the company and will be based in New York City. He returns to Dial Global after two years as Sales ...
May 22, 2012 at 18:52 | Source: Radio Online
Shares of Pandora Media Inc., the Internet radio pioneer, rose as much as 17 percent in extended trading Wednesday after first-quarter results exceeded analysts’ estimates on higher mobile advertising sales. Pandora jumped to as high as $12.05 ...
May 23, 2012 at 21:35 | Source: Moneynews (blog)