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Ad startup 140 Proof is opening up a partner platform for companies that want to take advantage of its social ad targeting. The company currently delivers ads to 50 social apps, including Echofon, TweetCaster, and Plume. Underlying the network ...
May 25, 2012 at 01:52 | Source: TechCrunch
White label app store platform Appia has introduced advertiser support for Google Play and a new pay per install (PPI) advertising service following impressive growth figures for its ad network. The Appia Ad Network now reaches more than 500 million ...
May 15, 2012 at 19:14 | Source: pocketgamer.biz
TORONTO, May 17th, 2012 /PRNewswire/ -- Shiny Ads announces today its new partnership with the global leader in online men's content, IGN Entertainment. IGN is using the white-labeled Shiny Ads self-serve advertising platform to allow its ...
May 17, 2012 at 17:10 | Source: Yahoo Finance
Since the dawn of time, couchspud kind have gathered in front of the idiot box and gazed at it in an almost passive unquestioning and unblinking, zombie-like state. This could soon be set to change if Microsoft have their way, and TV ads could be watching ...
May 18, 2012 at 16:40 | Source: Stuff
Facebook and social ad-management software provider Buddy Media reeled in a big fish, as advertising agency giant GroupM announced that it will use brand-management platform BuyBuddy as its preferred social ad management partner. Agencies under the GroupM ...
May 21, 2012 at 19:14 | Source: AllFacebook
Select networks, publishers and agencies expanding social advertising capabilities with 140 Proof Platform for Partners, the leading social ad service featuring Interest Graph Targeting™ 140 Proof’s Interest Graph technology matches ads to audience ...
May 24, 2012 at 12:08 | Source: PRWeb
Ad network Tremor Video is hoping to change all that, with the release of a new platform that will make it easier for agencies to create and serve up more interactive mobile video ads. With Tremor’s Mobile Creative Platform, agencies can avoid ...
May 20, 2012 at 23:55 | Source: TechCrunch
Millennial Media's data is taken from the company's mobile advertising and data platform. According to the firm, its data is collected from "tens of billions of monthly ad requests." The company tallied 300 million monthly unique users during ...
May 24, 2012 at 13:13 | Source: CNET News
Facebook is preparing to launch a new system for measuring the impact of advertising on its platform at the same time as allowing external agencies to buy premium ad slots in the news feed for the first time. Facebook has demonstrated a new measurement ...
May 24, 2012 at 04:59 | Source: Financial Times
MediaCom, one of the world’s leading media agencies has selected InMobi, the largest independent mobile advertising network lo deploy InMobi’s rich media ad creation platform Sprout, throughout Europe, the Middle East and Africa. The Sprout platform ...
May 28, 2012 at 05:16 | Source: telecomtiger.com