Manufacturer, Eveready Industries achieves over 500% ROI in six months with Tableau

Eveready Industries India, Ltd (EIIL) is the flagship company of the B.M. Khaitan Group and India’s largest selling brand of dry cell batteries and flashlights, with dominant market shares of about 46% and 85% respectively. It is also the world’s third largest producer of carbon zinc batteries, selling more than a billion units a year. With Tableau, Eveready centralized reporting across departments, including sales, supply chain management, finance, and operations— achieving 526% return on investment within six months of use. Championed by CIO Arup Choudhury, the company makes faster, more informed decisions on a daily basis with Tableau.

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