Research organization C fore conducted the survey to rank top B-schools in India.

Invitations were also sent to about 1000 B-schools to participate. In all 145 B-schools participated in the survey. The validation exercise was carried by a special team which cross-checked the data by asking for necessary documents like appointment letters, balance sheets, annual report etc. Veracity of information was also checked by mystery auditing method.

The objective scores were obtained by evaluating B-schools against the following five broad parameters

1. Intellectual capital
2. Placement performance
3. Infrastructure and facilities
4. Industry interface.
5. International Linkages

These were further divided into sub-parameters as shown in the table. The marks were allotted to a B-school against a particular sub parameter by normalizing against the topper for that parameter. E.g if marks for median salary is 130 and the highest median salary offered at any institute irrespective of the category is 10 lakhs per annum, then marks allotted to an institute where median salary offered was Rs 5 lakhs per annum would be 5/10*130 = 65 .For publication in reputed international journals, 10 marks per paper was assigned, the maximum limit was 200 marks. For Indian Journals, only papers published in refereed journals were considered.

The satisfaction survey of recruiters was conducted by using a semi structured questionnaire. In all 235 recruiters were interviewed. The recruiters were asked to rate the graduates of the B-schools they were familiar with against Twelve parameters namely Ability to work in team, Leadership Skills, Domain knowledge and its effective application, Creativity, Analytical Ability and problem solving skills, Communication and presentation skills, Capability to sustain work pressure, Proactive Attitude, Personal ethics and integrity, Interpersonal skills, Stakeholder (customers, shareholders, employees)orientation and Integrated/holistic approach to management. A perceptual survey was also conducted among faculty members of different B-schools who were asked to rate the B-schools that they were familiar with on a ten point scale against different parameters like intellectual capital , industry interface , infrastructure and placements. The rating that they gave to their own institute was not considered. Incase objective data for a institute was not available, the perceptual scores were extrapolated.