Imation launches new Apollo HDD

Imation India Pvt. Ltd. a subsidiary of Imation Corp. (NYSE: IMN) - a worldwide leader in removable data storage media, launched its sleek, compact Apollo Portable Hard Drive at a Channel Meet which kicked off in Delhi on Monday Night and is scheduled to take place in Bangalore, Chennai and other major cities soon. Based on 2.5-inch hard drive technology, the high-capacity, USB powered Apollo Portable Hard Drive is lightweight, stylish and extremely durable with up to 320GB for consumers' storage and backup needs.

Imation also reemphasized its plans to transform itself into a brand and product management company focusing on its three distinct flagship brands of storage products, viz. Imation, Memorex and TDK and emerge as India's leading digital storage solutions provider across various verticals.

According to Mr. Sanjay Koul, Country Manager (India & SAARC), Imation India Pvt. Ltd., "We are moving up the value chain and are aiming at evolution of all aspects of our operations in India. We have just finalized the restructuring of our organization and are confident that it will further strengthen our performance."

Offering a unique combination of sleek styling and compact size, the Apollo Portable Hard Drive features a midnight black-brushed surface with chrome detailing that's sure to appeal to tech-savvy consumers and business professionals alike. Weighing just half a pound, the ultra-slim design easily fits in the palm of your hand or a jacket pocket for convenience on the go and offers significant storage and backup space with 160GB, 250GB, 320GB and 500GB of capacity for storing data, photos, music and videos.

"USB powered portable hard drives find favour with almost everyone these days because of their huge capacity, ease of use, small size, reliability and cost-effectiveness. Since the Demand from B&C class cities for portable hard drives is on an incessant swell, Imation's Apollo Portable Hard Drive will further strengthen our product portfolio will surely impress those who have an appetite for large digital storage," added Mr. Koul.

Featuring Total Media Backup™ software that's easy to install and use, the Apollo Portable Hard Drive is preconfigured to backup all types of digital files. Designed for use with both PC and Mac systems, desktops and laptops, the drive offers backup, schedule, synchronize and restore functions with just a quick click of the mouse.

For added convenience when traveling, the drive is USB 2.0 powered; neither batteries nor an external power supply are required. A blue LED light indicates when data transfer is in process so you know when backups are complete.