Ducati Motor Holding announces its foray into Indian mkt

Ducati Motor Holding, worlds leading producer of racing-inspired motorcycles, today announced its foray into the Indian market which has significant potential for growth in the premium motorcycle segment. Ducati has chosen Precision Motor India Private Limited as its Indian partner. On this occasion, Gabriele Del Torchio, CEO, Ducati announced the 2007 Moto GP World Champion manufacturer's entry to the young and exponentially growing Indian market. Over the next few months, a detailed launch strategy will be developed by Ducati and Precision Motor India for this new market.

The vast opportunities prevalent in the Indian market have led Ducati to sign a long-term partnership agreement with Precision Motor India Private Limited as the exclusive importer of Ducati motorcycles in India. Precision Motor India is an established company from a group which represents prestigious brands in India; including Porsche, Audi, NetJets, Fendi, Dolce&Gabbana, etc. The Ducati brand; which is synonymous with racing success, innovative technology, and the highest quality standards is a perfect addition to the premium brands Precision Motor India currently represents. The partnership promises to strengthen significantly over time as Ducati sees great potential for penetration on the Indian market.

Speaking on the occasion Gabriele Del Torchio, CEO, Ducati said  "We love India, this city in particular, and we are very thankful to have had the opportunity to hold this press conference in New Delhi. A warm welcome also to the people here from Precision Motor India – our Indian importer." Speaking about the Indian market he added, "We strongly believe that the fast growing Indian market is of a strategic importance to Ducati and  we will  do our best to consolidate our presence and to capitalize on the huge opportunities this country has to offer."

Ashish Chordia, Chairman and CEO of Precision Motor India Private Limited said, "The passion that I have for this glorious marquee is both a source of pride and a stimulation to promote and develop Ducati's entry into the Indian market. I am honoured by this partnership and I am sure that Ducati will also have a great future in this country." 

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