Champagne Indage buys out Australia's VineCrest

Champagne Indage Limited (CIL), India’s oldest and largest, pioneering wine making company announced its third Australian acquisition today through its overseas subsidiary. It has bought over Australia’s VineCrest, a premium boutique winery at the Barossa valley, in an all cash transaction. The acquisition will facilitate CIL (Australia) to base its operations in Barossa, the most sought after and highly awarded wine growing region of Australia, and provide a premium image to all the Thachi brands produced in Australia.

VineCrest, situated in Barossa Valley is a highly rated boutique winery and vineyard in South Australia. Having won over 100 awards, commendations and medals in the past five years, VineCrest specialises in premium quality Barossa Shiraz, Sparkling Shiraz, Cabernet Sauvignon, Merlot, Semillon and Late Harvest (desert wine) as well as a distinctive Sweet Red and Ruby and White Ports.

Ranjit S Chougule, Managing Director, Champagne Indage Ltd. said, “The acquisition of VineCrest is yet another strategic step towards expanding our global portfolio of iconic brands. Our interest in VineCrest is due to the fact that they have been producing some of the finest quality of wines over the years and therefore are highly reputed all over Australia. The business comes with the premium Barossa Valley vineyards and therefore all operations will take place at the estate level. Besides, their cellar door sale will ensure that the consumers have direct access to the wines, cutting down on the distribution costs to a large extent.”

CIL recently made similar acquisitions by buying out Thachi wines and the Loxton winery consecutively, both in Australia. The Thachi brands include - Broken Earth, Red Skies and South Bay that are being rolled out across the globe including India.

Sourced From: Champagne Indage Ltd