OnMobile Global looking at 2 overseas acquisitions
Published on Tue, Feb 19, 2008 at 22:27 , Updated at Wed, Feb 20, 2008 at 11:57
Source : CNBC-TV18
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Speaking to CNBC-TV18, Rao said that their ring back services are generating ARPUs of 9-12% for providers and that they are seeing decent traction on ARPUs. He added that the company is looking at two more overseas acquisitions in the next 12-18 months.
Excerpts of CNBC-TV18’s exclusive interview with Arvind Rao: Q: What kind of sales and profit figures have you estimated for FY09 at OnMobile? A: Over the last four years we grew the topline and the PAT bottomline at north of 100% and we see strong momentum. The guidance we are giving for the next year as well as for the next couple of years is we see growth in excess of 60-65% on the topline and we clearly see our margins being maintained at current or higher levels. Q: Couple of concerns that have been raised about the format that you are working with (a) that you don’t brand your products and (b) ARPU see much lower than what you might enjoy in some other market maybe in the UK or even any other European market. How would you address or react to both those? A: This is a non-traditional company, we pioneered a business model that was new, we created a value added services industry that did not exists, and going ahead, we are doing non-traditional things. Given that on the ARPU side we are seeing decent traction for e.g. in India, we are getting huge penetration of our services. Our ring back tone service in our largest customers is used by 30% of their installed base and that is generating an ARPU uplift of 9-12% for the operators, which is huge. Most of the telecom operators today are suffering from declining ARPUs and it’s companies like ours that are giving them services to prop it up so they are very enthusiastic working with us. Today there is an unbelievable appetite for new products and services coming from us. Customers are asking us for more. One of the reasons why we are doing this IPO is to raise proceeds to expand our R&D team and crank out more products faster and better.
Q: At that point, put in your growth on the revenue side, the fact that ARPUs are under pressure for telecom operators and your pricing essentially depends on what they charge, do maximum amount of revenues come in from there? A: When you say their ARPUs are declining, that’s on their core business which is person to person voice calls and person to person SMS. We are in a different service line which is value-added services which is typically priced at a premium price and we are seeing tremendous usage. For eg. Today, person to person calls are at Rs 1 per minute, whereas the value-added voice portals that we are launching are all at Rs 6 a minute. Also, what we are seeing is that the demand is relatively inelastic and there is huge appetite for these services. So they are making a lot of money to support the decline on their core business ARPU. Q: What about inorganic growth, there is talk about you scouting for an acquisition in either Europe or the US. Any details you can share with us and how many acquisitions are you looking at? A: In the past we have done two acquisitions in the last two years; we bought one company in Mumbai and we just finished buying a French company which is a fabulous company, it’s done extremely well for us. We are looking at another couple of acquisitions, probably two acquisitions in the next 12-18 months. They will be international acquisitions. We have some criteria for acquisitions, we are very selective, we do it very carefully and conservatively, but they will largely be companies which have very good product IP that’s the key thing. We have to have some technology that is unique, that can be deployed around the world, not necessarily in their home market. That’s one type of companies we are looking at. The categories of companies are people with a regional footprint, who are very strongly entranced in markets which are difficult to access. For eg. if one looks at Eastern Europe or Latin America or the China region, these are markets that are typically difficult to Indian companies to access without a local partner or a local company with a strong footprint. If we can get them at an attractive price, and they have good products, we will be happy to look at them. |
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OnMobile Global listed on the NSE at Rs 450 verus its issue price of Rs 440. 


