Dear Friends,
At Puravankara, we have always tried to celebrate joy and happiness
that stays for generations. Our customers affirm for superior
functionality, aesthetics and construction quality we provide and the
same has gone a long way in making Puravankara one of the most credible
and respected brands in the real estate sector in India. While our
credo in both the high-end luxury segment and the affordable segment is
well established, in the era of fast changing business dynamics,
sustaining growth is one of the biggest challenges today. I am of the
opinion that to foster growth, execution and implementation would be
the key to our continuous success.
Celebrating 35 years of excellence in the Indian real estate market,
our Company is standing at a very interesting juncture of its growth
path. The impetus behind our reputation and superior market positioning
stems from our single-minded focus to create that distinctive edge in
all our brands. To achieve this and to be ahead of competition, the
most important factor has been how we handle the execution and
implementation of our projects. Your company has achieved a sizeable
scale now, however going forward we have a much larger plan and
accordingly we have identified factors that play a vital role in
improving our efficiency at all levels.
As I had said before, we are constantly improving our delivery
capabilities and are taking care to enhance our technological
capabilities for our in-house construction operations. We are currently
executing 25 million sq. ft. of projects across the cities of
Bengaluru, Chennai, Coimbatore and Kochi. We are aggressively looking
at expanding into newer markets with a clear aim of becoming a Pan
India player by the close of this decade.
In the last one year, with a renewed focus across functional areas, we
have drawn up our key result areas for each of our verticals. Efforts
are on to re-structure the organization design besides the systems and
processes which are being put into place. Acknowledging the intensity
at which we work, we are clearly defining the qualitative and
quantitative results that must be achieved within the stipulated
timeframe. This requires timely formulation and implementation of
detailed action plans for each vertical, clearly defining the roles and
timelines, which each member of our management and staff of the group
are working towards.
Achievement and accomplishment are among the most satisfying pleasures
of all. Finishing a project on time and within budget, improving
product and service quality, outshining the competition with a new
idea, all these give delight and define success. Keeping this as the
strategy for our coming years, we are poised to scale up our project
execution and marketing capabilities at an aggressive pace and unlock
the underlying potential of our Company.
At Puravankara, we have been privileged to have the profuse trust
andsupport of all our stakeholders. Iwould like to thank each one of
them for their continuing belief in our capabilities. I look forward to
your continued and trusted companionship on our journey forward.
With best regards,
Ravi Puravankara
Chairman and Managing Director
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