Dear Shareholders,
I am extremely happy to share with you the highlights of an exciting
and eventful year for the company Prime Focus is firmly established at
the forefront of delivering cutting-edge and top-class creative and
technical services in the VFX, animation and post- production space to
the media and entertainment industry globally I am proud to say that in
a short- span of fourteen years, Prime Focus has become a name
synonymous with quality, innovation and committed delivery
This year the company delivered sterling results. Here are the
highlights:
- Total Income up by 12.21% to Rs. 5,17936 million
- Profit After Tax (before minority interest) up by 123.87% to Rs.
881.88 million
- Net Worth up by 82.08% to Rs. 3,505.71 million
- Reserves up by 87.31% to Rs. 3367.52 million
We started in India in a small way in 1997. Firmly believing in our
dreams and focused on making them come true, we have been taking steady
strides to evolve into a truly global Visual Entertainment Services
group. Today, we have sixteen facilities spanning three continents and
four time zones with over 3,500 people working around the clock to
provide our clients with an unmatched service. We are focused on our
operations and passionate about our clients, who have been with us
throughout these fourteen eventful years, and have grown with us. We
are committed to delivering our loyal clients the best creativity,
technology and services. We want them to be part of the transformation
of our business - bringing ''home'' our learning from other parts of the
world to help make our Indian facilities the best they can possibly be.
India is the bedrock of the Prime Focus global offering - the
powerhouse behind the global group. Without India, the Prime Focus
global offering would not exist.
Over the course of last year, we have made significant investment in
our facilities and infrastructure in India, and are committed to
continue doing so. These investments will not only ensure that we
continue to offer our local Indian clients a world-class service, but
also have enormous benefits for the group globally.
As part of revitalising our operations in India, we opened our new,
state of the art, 75,000 sq.ft. global headquarters in Mumbai, complete
with 7 theatres and over 600 artist seats offering a complete and
comprehensive end-to-end solution. In December 2010, we announced the
opening of a 50,000 sq.ft. Film VFX and 3D conversion facility at
Chandigarh. With a 3,000 artist capacity, this facility marks the
major expansion in capacity to cater for both domestic and
international film projects, whilst also providing a significant number
of new jobs for the local population. During the year, we also
relocated the Prime Focus advertising facility from Lower Parel to
Khar. The completely renovated Khar facility is scheduled for September
2011 re-launch. The Mastermind building in Royal Palms, the original
home of the Prime Focus VFX division, is also undergoing refurbishment.
These initiatives continue to be spearheaded by the new CEO of Prime
Focus India. Early in 2011, I appointed Mr. Ramki Sankaranarayanan,
President and CEO of Prime Focus Technologies, as the new CEO of Prime
Focus in India, in a move which saw him become responsible for all of
the operations and business lines of Prime Focus in India, in addition
to maintaining his leadership of Prime Focus Technologies. This renewed
focus is already paying dividends and I am confident that Ramki will
continue to drive and deliver the highest levels of service to our
clients, and returns to our investors.
I have re-located to Los Angeles this year to personally direct the
business in North America. Prime Focus today is a name to be reckoned
with in the global media and entertainment industry. With our sustained
investment in facilities and people, and with our commitment and focus
to delivering world- class creativity, technology and services, Prime
Focus is ready for its next phase of growth.
I thank all our clients, our investors, our vendors, and most of all,
our people who have always remained focused on delivering matchless
performance day on day, month on month, year on year.
NamitMalhotra
Managing Director
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